It is your pet's instinctive nature to eat more meat, poultry, or fish and less grain. 

Instinct foods are grain-free and gluten-free – perfect for satisfying your pet's carnivorous cravings and nutritional needs.  Instinct is also highly digestible and nutritionally dense. 

Click here to browse our Instinct Dog product choices.  Click here to browse our Instinct Cat product choices.

Wondering if Instinct is right for you?  
Cole Veterinary Hospital recommends customers choose Instinct grain-free foods when they are seeking:   

• Allergy relief
• Weight management
• Improved skin and coat
• Smaller stools

Feed Instinct to give your pet the nourishment and energy to enjoy life every day.